Share the most important adjustment you’ll make to your email marketing to prepare for the death of opens. Post it on Twitter or LinkedIn.
Use #OpensAreDead and tag @omnisend.
We’ll reward the first 50 participants. The contest is on until the t-shirts are gone, so get moving to score one!
The most important adjustment to make to your email marketing to prepare for the death of opens is to NOT jump to social media where you don't own the platform. Stick with your email list and work on a better CTR. #OpensAreDead @omnisend.— Bradford R. Glaser (@HRDQBrad) August 14, 2021
If your strategy has always been anchored on authentic engagement, you just need a few tweaks to keep you going. If…
Explore the top segments you should focus on to prepare for the iOS 15 update.
6 ways you can prepare your email marketing program for the death of the open rate.
Recapping key learnings from the iOS15 Round Table with folks from @klaviyo @privy @omnisend @SparkPost @Sendlane @getdrip— Stephanie "Your Opens Are Dead" Griffith (@Stephakiwi) July 7, 2021
#1 - Is Email Marketing Dead?
- No, but your opens are.
- Changes in open tracking will push the industry to comply with the privacy needs of subscribers
Email marketing experts from Litmus & Common Thread Collective talk iOS 15 updates, pivots and opportunities.
Actionable tips to improving deliverability and list cleaning, to prepare for iOS 15 update.
TOMORROW IS THE BIG DAY!— Chase Dimond | Email Marketing Nerd 📧 (@ecomchasedimond) July 6, 2021
Come listen to the virtual iOS15 Round Table we're hosting with some of the best and brightest minds in the email space.
We have a dream lineup!
The event is free and you'll need to signup to receive the recording.
Link here: https://t.co/cmwJxQHiUQ pic.twitter.com/W8sAPnTyyT
iOS 15 is rocking the boat for email marketers, and this is likely just the beginning of privacy-dictated changes to come. Take a look into my crystal ball and get insights to navigate these choppy waters from exerts @litmusapp and @omnisendhttps://t.co/sHla5umqNf— Mandi Moshay (@MandiMoshay) July 2, 2021
Join our conversation (@bsisolak, @drmatthewdunn, @jeajen) to hear the latest on how Apple’s iOS15 changes the game for #emailgeeks. Pre-fetching images means that #OpensAreDead . . . but it's much more. I'll also be revealing some new discoveries… https://t.co/MrCcgZvxHR pic.twitter.com/m4lvbFTOLS— Brian Sisolak (@bsisolak) June 24, 2021
This is *chef’s kiss*https://t.co/Hw4MT5wJbE— Megan "RIP My Open Rates" Boshuyzen (@megbosh) June 16, 2021
Apple’s new Mail Privacy Protection features will affect everything from email analytics to deliverability to email design in a significant way, #emailgeeks. Here are the ways these updates will affect email marketing programs and how marketers can adapt… https://t.co/f2pMd3extk pic.twitter.com/VxACfTMt21— Chad S. White (@chadswhite) June 16, 2021
In a nutshell:— Jaina Mistry (@jainamistry) June 8, 2021
1. Don't panic!
2. If you're not already tracking your CTR, now's the time to start.
3. Size up the potential impact to your program.
Hot tips by Omnisend on what to take into consideration when updating or reviewing your workflows before iOS 15.
I’m honored to be a part of the email marketing world during the Apple IOS 15 update.— Maya B (@mayasimoneb_) June 10, 2021
We’re all learning together 🙃
Tom Blijleven, Christopher Byrne and Tobias Eickelpasch discuss Mail Privacy Protection and the bigger picture of…
Find out about the key changes iOS 15 is bringing to email marketing and what you can do to adapt.
Opens Are Dead is the single hub for all the latest news, best practices and thought leadership around the changes iOS 15 is bringing to email marketing. Powered by Omnisend, Opens Are Dead presents a wide variety of sources and points of view to provide email marketers with an up-to-date pulse of the market.
Submit your own thoughts and follow #OpensAreDead for new updates - we're all going to learn and adjust together.